Content is basically the images and text that make up a page on a website. For a search engine like Google to show your content at the top, that content not only has to be fresh and continuously created, it has to be 1) structured, 2) sharable, and 3) stored. Continue reading “What Is Content?”
The number one goal for any business website is to generate revenue. For that to happen, the website has to be found at the top of the search engines for a variety of keywords. Not long ago that meant lots of content or pages of text and images targeting different keywords, optimized meta and image tags, lots of incoming links and so on.
Things are slightly different today. Continue reading “Why The Digital Marketing System Can Work”