Even though the Rate of Return or ROI is probably the most important metric when it comes to determining how effective your website is, very few companies pay any attention to it. Web Analytics is the place to start. Continue reading “Web Analytics”
Digital Marketing Services
The Digital Marketing System does a lot of things. When all these things work together, the result is a lot of traffic and sales. The system can be broken down into four services. It offers website design service, a SEO or search engine optimization service, a Google Adwords service and Promotional service involving Social Media. Continue reading “Digital Marketing Services”
Inbound Marketing System
To understand what an Inbound Marketing System (or a Digital Marketing System) can do for your company, you have to start with what it isn’t. Unlike more traditional forms of marketing, inbound marketing is not about putting something in front of you when you weren’t looking for it. It’s about putting something in front of you because you were looking for it. Traditional marketing does not require your permission to show you something, inbound marketing does. It’s overwhelming success depends on this simple truth: “People prefer a form of advertising that asks their permission first.” Continue reading “Inbound Marketing System”